A2P SMS messaging refers to sending marketing texts from application to individuals at once. The technological innovation is getting important as more and more companies and organizations are looking for easy-to-use platforms for achieving marketing targets which in turn will contribute to Return on Investment/ROI.
A2P SMS messaging is enjoying a robust momentum after recent statistics showed the market for the messaging channel was US$12.9 billion in 2015. This year, the value is expected to rise ever more to US$58.8 billion. The messaging method combines various benefits from SMS and advanced technological trends.
SMS still has a high open rate. Today’s people love to open a marketing text regardless of their phone type. Sending an SMS doesn’t require internet connection. A telecommunication signal is all that it takes for an SMS to reach its recipients.
Companies will find the natural attribute of SMS is sufficient for optimizing their digital marketing campaigns. On-target and massive, A2P messaging provides further benefits which allows enterprises reducing expenses and improving market share.
Important factors that need to come into play are security and network protection issues. As you will have a huge amount of contacts, make sure you select an A2P SMS messaging provider that can guarantee confidentiality and data security. Prior to that, you need to firstly set up a database that contains valid phone numbers of your customers.
Study and adjust business marketing cost with estimated A2P SMS messaging cost. At the heart of it all, though, an engaging and call-to-action content that takes in-depth examination and creative writing process.
In return, the elements will result in cost-effective and customized benefits with good negotiation with the messaging service provider. You can further ask for most suitable services for scaling up and down your business levels at given time.
The SMS platform can accommodate many business sectors or various business purposes. You can utilize A2P SMS messaging for delivering two-factor authentication, alerts, reminders, notifications, promotional offers and coupons.
For sure, our company, PT Triple One Global, has comprehensive and wide experiences for providing proper A2P SMS service for your firm. We have a complete portfolio of all things IT services to produce innovative and effective marketing texts. Feel free to hit the Contact button for dropping questions on the service.
Also read: Four Tips to Select Proper A2P SMS Provider